Communication tools such as e-mail, intranets, and the internet are now at the forefront of corporate communication, whether for commercial enterprises, government, or non-governmental organizations. The success of those communications tools depends very much on the writing style used. In this workshop, delegates will learn key techniques to ensure web words have the right impact on on-site visitors, hold visitors interest, and make them return again and again.
Good command of written English.
Instructor-led, group-paced, classroom-delivery learning model with structured hands-on activities.
By the end of the day, delegates will have a clear understanding of what makes good Internet and intranet copy and will have improved their ability to create it.